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“It is amazing what you can accomplish if you don’t care who gets the credit.” Those pithy words belong to Harry Truman, but they also reflect Eastern wisdom that may offer solutions to contemporary business problems. So says businessman, author, and scholar Gurcharan Das.

Das spoke Feb. 10, 2003, at Monroe Hall, drawing from modern figures such as Truman as well as from Indian poetry written more than 20 centuries ago. His talk, “Nishkama Karma; The Indian Art of Business, War, and Love,” was jointly sponsored by the McIntire School of Commerce and the Center for South Asian Studies.
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Assistant Professor Chris Pullig thinks the research methodology that he, Professor Rick Netemeyer, and their Virginia Tech colleague use in their brand equity dilution studies illustrates a way to prove brand name theft.
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Reunions 2003 will be held June 6-8, 2003, for the classes of ’58, ’63, ’68, ’73, ’78, ’83, ’88, ’93, and ’98.

All McIntire Reunions classes are invited to the tent on Monroe Hall’s north side for lunch June 7 to catch up with old friends and meet new ones. Bring your family and dine with Dean Carl Zeithaml and members of the faculty. Zeithaml will be on hand to discuss the School’s plans to move Back to the Lawn.

After lunch, the School will offer two valuable seminars in Monroe Hall Room 134. In “What You Don't Know Can Hurt Your Pocketbook!” Lecturer Karin Bonding will shed light on new and often obscure fees charged by the service industry of money management that are cutting into the returns you make on your money. In “Estate Planning in Changing Times,” sponsored by the McIntire Cornerstone Board, McIntire’s Director of Planned Giving Judy Cash will moderate a panel discussion on estate planning featuring estate attorneys, CPAs, and financial planners. The panel of U.Va. alumni will provide an update on legislation in Washington and answer questions from the audience.

For more information contact Director of Annual Programs and Special Projects Katie Whittier at 434-924-3394 or whittier@virginia.edu. Reunions 2003 information is also available online.
 

McIntire faculty members often share their cutting-edge research in prominent journals and in the classroom, and now, along with other scholars from the University and beyond, they are participating in regular research workshops during their lunch hour.

For a second year, Professor David Mick is organizing “brownbag lunch” workshops that include presentations by McIntire faculty as well as by scholars outside of the business disciplines and by visiting scholars. Featured during the spring 2003 semester are McIntire Professors Trey Maxham, Michael Morris, and Rick Netemeyer; Psychology Professor Jon Haidt; and Darden Professors Paul Farris and Phil Pfeifer.

“Not only do these seminars provide another venue for our faculty to share important research with colleagues,” said Mick, “but students benefit from these presentations as well, whether from attending themselves or from professors enriching their own teaching with information gleaned from these events.” 

The workshops are normally held on Fridays approximately once a month. Attendance is open to all interested guests, and suggestions or volunteer presenters for future sessions are appreciated. Contact Mick at dmick@virginia.edu or at 434-924-3442 for more information or to provide suggestions.

 
 
Graduates of the University of Virginia and other colleges and universities have consistently filled a popular on-Grounds summer course offered by McIntire School of Commerce that gives a basic introduction to business theory and practice—and an edge in landing a job in a business field. The McIntire Business Institute, successful for more than 27 years in teaching business essentials to non-Commerce students, is now being offered during the school year as well, beginning in fall 2003.

“The new version, MBI II, is targeted to a different student audience, third-years in the College who want enhanced exposure to basic business topics before graduation,” says Dean Carl Zeithaml. “It is designed particularly for students interested in learning the essentials of business while continuing their University studies in non-business disciplines.”

Zeithaml is confident that the new offering, which will be taught on Fridays during two consecutive semesters of the students’ third year, with an intensive six-day experience during the semester break, will address the continuing demand from non-Commerce students to study business topics and issues.

MBI II Director Jack Lindgren conducted focus group research that indicated College students use internships as a major tool in preparation for the fourth-year job search. “Based on this research, MBI II will have a strong career focus with the goal of preparing students for an internship between their third and fourth years,” he explains.

Faculty members from the College welcome the new program. “I expect that this new, expanded, year-long variation of the MBI will prove beneficial to students seeking to pursue the liberal arts for a degree while advancing their knowledge about the business world,” says Gordon Stewart, College of Arts & Sciences Associate Dean. “The combination of MBI class work during the academic year and the summer internship looks very attractive. Also encouraging is the plan, I understand, to make some financial aid available to students on a need-based basis.”

The cost for MBI II is $3,500, the same as the MBI I, which continues to be offered during the summer.

“We look forward to offering this exciting new version of an established and successful program,” says Zeithaml. “ I know that it will meet the needs of many College students and facilitate their transition from liberal arts to business.”
 
 
 
McIntire’s Finance Area is further increasing its visibility and reputation among finance educators through a series of seminars held during the spring 2003 semester. Seminar topics covered a broad range of topics in financial economics, including prospect theory and investor’s decisions to sell stocks, dividend policy, equity valuation and book-to-market ratios, and bank regulation. Speakers traveled from the University of Maryland, Duke University, New York University, the International Monetary Fund, and American University to participate.

“The seminars are vital to the Finance Area’s research efforts,” says Associate Professor Patrick Dennis. “In addition to exposing our faculty to cutting-edge ideas developed by others, they allow our faculty to discuss McIntire’s current research with faculty from other institutions.”

Dennis thanks McIntire Professor Bill Wilhelm for assisting in planning these valuable seminars.
 
 
 
When people comment on Vanessa Tan’s perfect English, she laughs. “Most people don’t know that this is our first language,” says Tan who, along with three other students from Singapore, is taking classes this spring semester at McIntire as part of an exchange program with Singapore Management University (SMU).
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McIntire Professor Mark White recently was elected President of the Colonnade Club, becoming the fourth McIntire School faculty member to hold that position. Robert H. Trent served 1972 to 1973, Bernard A. Morin from 1976 to 1977, and William J. Kehoe from 1987 to 1989.

“I’m excited about continuing to build community among the University’s faculty and its alumni,” White says. “The Colonnade Club has long provided a venue for such communication.”

U.Va. faculty founded the University’s Alumni Association in 1838, and in 1907 the Alumni Association co-founded the Colonnade Club for faculty, housed in Pavilion VII, the first building erected in Mr. Jefferson’s Academical Village. 

“I would like to encourage alumni as well as faculty to join the newly restored Colonnade Club and enjoy its many advantages, including handsomely furnished guest accommodations on the Lawn and space available for meetings or celebrations such as weddings or retirements,” says White.

“Of course, membership supports the Colonnade Club, and I hope to expand our membership base among alumni for that reason as well,” he says. Membership now stands at 891.

The seven-year restoration of Pavilion VII, which was completed in spring 2001, cost $4 million, raised from private donors and foundations. The project included the original Jefferson building, an addition dating from the mid-1800s, and an early 20th century addition for overnight guests. Pavilion VII rooms have been furnished with antiques and reproductions that reflect the region and Jefferson’s refined and eclectic tastes.

“Imagine spending the night in a room that opens onto a balcony with a spectacular view of the Lawn,” says White. “Rates are reasonable and rooms are available to members and their guests. That is only one of many benefits from membership in the Colonnade Club.” 

 
 

 
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