M.S. in Commerce Integrative Strategy Project

Gain new insights and get answers to your biggest business questions. Discover opportunities. Partner with UVA McIntire on the Integrative Strategy Project (ISP), and give your company more ways to succeed.

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Let UVA McIntire Lead the Way

Your company faces more challenges than ever before. And as the future of your industry is increasingly shaped by data and disruption, fresh, actionable ideas will remain your greatest asset.

Define and solve your firm’s issue with McIntire. Through the Integrative Strategy Project (ISP), you’ll collaborate with student groups and faculty who will identify megatrends, consider strategic, technological, marketing, financial, and organizational factors to create solutions that address your issue.

Working with five-member student groups for two months during the fall semester, you’ll provide details and feedback through conference calls, emails, and a one-time visit to Grounds for student presentations. You’ll receive invaluable results to inform your future business decisions.

Get Answers to Your Biggest Business Questions 

What is ISP?

ISP is a partnership designed to help you solve your firm’s pressing issues and give M.S. in Commerce students the opportunity to collaborate with companies like yours on a real-world problem. 

What benefits do companies get from ISP?

  • Detailed and actionable recommendations that provide your company with immediate value
  • Refreshing ideas, inventive thinking, and original perspectives
  • Access to talented students and the ability to raise your company’s profile among future job recruit candidates
  • A stronger relationship with both the McIntire School of Commerce and the University of Virginia
  • Recognition as a McIntire Corporate Partner

How do companies participate?

  • Frame your issue for students
  • Give details via conference calls and email
  • Come to Grounds to watch 15-minute presentations
  • Provide feedback
  • Offer students real-world business experience in a high-stakes situation capable of influencing managerial decisions 

What do successful ISP projects look like?

Successful projects come from well-scoped problems that ask questions such as "Should our business..."

  • Launch a new product?
  • Enter a new product market?
  • Enter a new geographic market?
  • Build a new plant?
  • Shift an existing product to a new target demographic?

What is the financial commitment for ISP?

ISP sponsorship requires a $15,000 annual contribution to the McIntire School of Commerce. In addition to the many benefits of ISP sponsorship, sponsors also receive benefits and recognition in the McIntire Corporate Partners Program.

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If you're interested in learning more about the range of corporate partnership opportunities available at McIntire, please reach out.

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